The franchise tag, when it comes to the Oakland Raiders, is more of a nuclear option. Sure, general manager Reggie McKenzie carries the "football" around with him, and he's glad to know it's at his disposal, so to speak.
But McKenzie, who will never be confused with Dr. Strangelove, would much rather stay away from it and stick to the bargaining table. Especially with the window for teams to begin slapping the tag on their players beginning today and ending March 3. Free agency begins March 11.
"It's always a possibility, yeah, but I don't like to really go there as my option," McKenzie said last month. "I would like to negotiate a deal. But the franchise, the transition, those tags, the franchise tag is just one of those deals that is made available for you. You don't want to use that as, this is our [only] option. Hopefully we wouldn't need to."
For one thing, it's expensive. For another, the use of it, while making a player very rich for one year, also runs the risk of alienating said player.
Which is why the most likely Raiders player to be so designated, left tackle Jared Veldheer, has already made his objection to such a prospect known -- even if the franchise tag number for an offensive lineman is sure to rise from the $9.828 million of 2013.
"From that [payday] aspect of it, it's definitely an awesome deal," Veldheer told ESPN radio affiliate 95.7 The Game earlier this month. "It would just be nice to have more security in being a Raider for longer than just one year. This is a place that I want to be at for the rest of my career if I could."
The 6-foot-8, 322-pound Veldheer was the Raiders' third-round draft pick in 2010 out of Hillsdale College. He was limited to five games last season after undergoing surgery on his left triceps in training camp, though he looked strong when he returned.
"It's tough when that kind of stuff happens because ... [a one-year tag] goes against everything that's been said about [me], 'We want to make you a cornerstone of the team, build around you,'" Veldheer said. "It doesn't really back up any words with the right action."
The Raiders' only other true franchise tag candidate would seem to be defensive end Lamarr Houston. And that seems just as unlikely.