Minor-league basketball can be a tough sell, just ask the defunct Fort Worth Flyers, one of the NBA's D-League franchises that didn't, well, fly.
But, out in Frisco, it's a totally different story for the new Texas Legends, a franchise that is selling tickets remarkably fast thanks in large part to the star power attached to this D-League operation. Five months before their first game in team history, the Texas Legends have already sold 13,000 tickets.
Owned by Dallas Mavericks president of basketball operations and Evan Wyly, and with Spud Webb in place as president of basketball operations and Hall of Famer Nancy Lieberman installed as the head coach, interest is high and the Legends are focused on selling 15,000 tickets.
The Legends will give whoever buys the 15,000th ticket a prize consisting of autograph items from Nelson and Wyly, Lieberman and Webb, as well as Legends apparel, and gift cards to local businesses.
"We have had an absolute blast and the response from our fans has been legendary," Nelson said in a release. "Sales are rocking and so will the house."
The Legends inaugural season will tip-off this November.
Some sections are already sold out for every game of the 2010-2011 season.
The Legends only revealed their Lone Star State-inspired logo on May 22 and their team name on April 12.