Commercials in the Daytona 500 are as much fun to race fans as commercials in the Super Bowl. This is the time all the big sponsors roll out their new TV spots and try to out-do each other.
It seems the fan favorite was the Toyota commercial giving fans the chance to design a paint scheme that will actually be used in a race this year. Seeing wild man Kyle Busch in a pink uniform driving a car with kittens painted on it was clever. I especially liked Kyle's helmet with the big kitty painted on top.
And then there was the Coca-Cola commercial with drivers Greg Biffle, Clint Bowyer, Denny Hamlin, Kevin Harvick, Bobby Labonte, Joey Logano, Ryan Newman, David Ragan, Elliott Sadler and Tony Stewart all singing, "I'd Like to Teach the World to Sing in Perfect Harmony," while racing hard. The old Coke jingle has a warm, fuzzy, kum-bay-yah feel to it ... a real juxtaposition to the battle-hardened racers trading paint at 200 mph.