Rapid Reaction: Chiefs 28, Jaguars 2

JACKSONVILLE, Fla. -- A few thoughts about the Jacksonville Jaguars after their 28-2 loss to the Kansas City Chiefs:

What it means: It was a dismal start for the Jaguars, who couldn’t do anything on offense and managed to score only because of a blocked punt for a safety. Nobody was expecting this team to make a run for the playoffs because new general manager Dave Caldwell and new coach Gus Bradley have made it clear that the roster needs to be rebuilt. However, fans were expecting the team to at least be competitive. Instead, they got one of the worst performances in franchise history. The enthusiasm generated by the new regime is going to evaporate pretty quickly.

Stock watch: This season is all about finding out whether the franchise can build around quarterback Blaine Gabbert. He was not very good against the Chiefs, managing just 121 yards and throwing two interceptions -- including one returned for a touchdown. But it wasn’t all his fault. The offensive line struggled and gave up six sacks. The receivers were not getting any separation and dropped five passes. The Jaguars flirted with setting the franchise record for fewest yards in a game (117 versus Houston last season) until just before the two-minute warning in the fourth quarter.

No Shorts-age: Cecil Shorts was the Jaguars’ second-leading receiver in 2012 -- Justin Blackmon had 64 catches and Shorts had 55. But with Blackmon out for the first month, Shorts was going to have to be the top target. He was MIA until the game was already well out of reach. He didn’t catch his first pass until 8:36 remained in the fourth quarter.

MV-Punter: Punter Bryan Anger's leg is sure to be pretty sore on Monday. He punted a franchise-record 11 times against the Chiefs, breaking the old record of 10 (Adam Podlesh versus Tennessee in 2008). Anger, the Jaguars’ third-round draft pick in 2012, averaged 50.5 yards on those 11 punts.

What’s next: The Jaguars play at Oakland next Sunday. The Chiefs host Dallas.