Each day from now until Feb. 2, ESPNNewYork.com will take you inside the challenge of staging the most unpredictable NFL title game ever. There are 48 days until the Super Bowl.
You’ve read about the media circus that is Super Bowl Media Day. Well, now you can see it for yourself on Jan. 28. The NFL is selling tickets to the event for a very-reasonable $28.50 at SuperBowl.com.
Media Day will be held at the Prudential Center in Newark, N.J., with thousands of seats just waiting to be filled.
There are actually worse ways to get close to the Super Bowl. All the players for both teams will be present, giving interviews to the assembled media. In terms of proximity, this is a much less expensive way to get close to the athletes just four days before some of them win a Super Bowl. (Warmer, too.)
Ticketholders will also get a radio tuned to NFL Radio so they can soak up the coverage.
But it’s not hard to look at this a little cynically. The NFL has priced most regular fans out of the Super Bowl and has done so for years. Rather than make the actual game more accessible to low-rollers, the NFL has commoditized a media availability that the league would have to host anyway.
As the press release helpfully notes, "concessions and merchandise will be available for those fans attending Media Day Fueled by Gatorade."
For fans though, it’s a good opportunity to see players who won’t be taking part in a lot of the festivities before the game. Although New York and New Jersey venues will be awash in NFL players, teams try to keep the actual Super Bowl participants close by to avoid any last-minute distractions.
Doors are scheduled to open at 9:30 a.m.
Come back daily for more on the issues, logistics and personalities surrounding Super Bowl XLVIII.