Both men would give new coach Jeff Fisher direct, inside knowledge of teams the Rams must beat to become competitive again. St. Louis went 0-6 in the NFC West this past season. Fisher was not in the NFL last season. He was previously in the AFC South. He'll have a full offseason to study the Rams' division rivals, but Gamble and Keim would bring institutional knowledge an NFC West outsider would not.
The 49ers have focused on re-signing their own players and avoiding big free-agent purchases in recent seasons. Gamble would presumably bring to St. Louis the same mindset -- one Fisher was familiar with while working with GM Mike Reinfeldt in Tennessee.
Minnesota's George Paton is also among those under consideration, having received a second interview. From Jeremy Fowler of the St. Paul Pioneer Press: "Paton is highly regarded within the Vikings organization, and his responsibilities are expected to expand should he stay in Minnesota. Paton played a large role in the trade for defensive end Jared Allen in 2008."
Finding a GM with the personality and people skills to work well with Fisher stands as a leading consideration for the Rams.