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Playbook's Jerry Wipes marketing proposal

Shy Anderson, Jerry Jones' son-in-law, is quite the entrepreneur.

After a TV shot of him cleaning Jones' glasses inspired a huge reaction, Anderson has brought a new product -- Jerry Wipes -- to the market in about a week.

"It started out as a joke," Anderson said. "But let's see how far we can take it."

That's pretty much our mission statement at Playbook. Here's our marketing pitch for Jerry Wipes:

Jerry Wipes advertisment

Kurt Snibbe contributed to this item.