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"We wanted you to be who you said you'd be"

That's the burn. That's the line that packs the wallop.

Check it out, some Clevelanders with video cameras have, unfortunately for LeBron James, answered the questions he raised in his most recent Nike commercial.

At the crux, James asks: "Should I be who you want me to be?"

To which a Clevelander on the street, in the re-edited version, says: "We wanted you to be who you said you'd be."

Which is followed by archival audio of James saying: "I got a goal. And that's a huge goal. And that's to bring an NBA championship here to Cleveland. And I won't stop until I get it."