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UAP Premium Ad Units >Video Content Module
The Video Content Module is a premium version of the standard InContent ad unit featuring ESPN video content with social share links and a branded area at the top of the module (note: a backup 300x250 image is also required). Clicking the video will open up a video overlay player tied to specific video content and usually a Pre-Roll video tied to the advertiser.
A version of the Video Content Module is also available for the ESPN App.
- Ad Serving
- In-house by ESPN only. Third-party tracking is permitted.
- Restrictions
- Ad profiles cannot be sold on an individual basis. Creative must be submitted for each profile outlined below.
- This unit is not served to the Medium screen profile and only appears for Small depending on the page layout.
- Additional Information
- This execution utilizes ESPN's Universal Ad Package (UAP).
- Demo
- View Ad Example Page
(adjust your browser's width to see different screen profiles) - Please allow five business days for testing and approval.
- For more information, please see our Technical Guidelines.
Specifications
Video Content Module
- Pixel Dimensions
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- 298x50 / 300x250 backup (standard)
- 596x100 / 600x500 backup (hi-res)
- File Weight
-
- 200KB or less total (standard)
- 300KB or less total (hi-res)
- Accepted File Types
-
- Creative will be built in-house by ESPN only. Advertisers should provide high-resolution creative files and style guides for the build. Layered Photoshop .psd files are preferred. Please contact your Account Manager for further details.
- Animation
-
- Clicking below the branded area of the module will open an ESPN video overlay player. Typically, specific video content is featured with a Pre-Roll video tied to the advertiser.
- Additional Information
-
- This ad unit must be created in-house by ESPN.
- All creative assets, including tracking URLs, must use "https" (secure protocol); only click URLs may use "http".
- The Video Content Module XL will be visible to users with a screen resolution greater than or equal to 1280px wide, L will be visible on screens between 1024px and 1279px wide, and the S size will be less than or equal to 767px wide.
- This ad unit is a part of ESPN's Universal Ad Package (UAP) as a Premium-level ad unit. Profiles cannot be sold individually.
- The backup 300x250 (600x500 hi-res) image is required for this placement.
- A Twitter message and/or hashtags may be submitted for the social sharing feature.
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