Teenage phenom Sidney Crosby agreed Tuesday to a multiyear endorsement deal with Reebok, the Canadian Press reported. Terms weren't released, however the CP hinted at a multimillion-dollar five-year agreement.
The projected top pick in the NHL draft (if there is one) will sport the Rbk 8K FitLite helmet and Rbk 8K skates during games and practices as well as Reebok footwear, apparel and training equipment during off-ice training.
"They pay attention to detail and for me, that's a big thing," Crosby told the Canadian Press.
Crosby, 17, leads the Quebec Major Junior Hockey League with 58 goals and 87 assists in 57 games skating for the Rimouski Oceanic.
He's undecided where he'll play next season.
"For sure I'm going to think about the WHA and Europe," Crosby added.
He'll consider playing for Canada at the world hockey championship if invited but for now it's business as usual.
"I want to go as far as possible with my junior team, that's my main focus," Crosby continued. "But we'll see what happens. If I was ever available, obviously you want to play for Team Canada anytime you get a chance and to play for the senior men's world championship team would be amazing."
Crosby joins NHL stars Mike Modano and Chris Pronger, Allen Iverson and Yao Ming of the NBA and tennis standout Andy Roddick, who all endorse Reebok.