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Monster Energy has not decided whether to extend its sponsorship of the NASCAR Cup Series for 2019-20. At a business update for investors Thursday, Monster Beverage Chairman Rodney Sacks said: "We have gotten a lot more visibility, a lot more recognition for the brand through the NASCAR sponsorship. It's very expansive, it's on TV, it's appearing on talk shows. We look at the metrics that the NASCAR folk give us and it certainly does seem to have been enhanced. Now the degree is to what degree? That we don't know. ... It took us a little bit of time [in 2017] to get up to speed, to get our activation going. We think we'll see a lot clearer benefits and more benefits coming from that relationship this year."

Bob Pockrass, NASCAR

NASCAR

Paul Menard will have a guaranteed spot for the 2018 NASCAR Cup season as the Wood Brothers have worked a partnership with Archie St. Hilaire to run the charter they leased from St. Hilaire, the owner of Go Fas Racing, for 2017. Charters can only be leased once every five years, so St. Hilaire personally has done a deal to remain the owner of the charter but have the Wood Brothers run it. Go Fas Racing has not announced where it will get a charter from for 2018, but the team plans on having one.

Bob Pockrass, NASCAR

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