App Vertical Display
Cricinfo (US)Overview
The Cricinfo app Vertical Display is a special full-screen unit that appears inline with app content, and offers a high-impact ad experience.
- The Vertical Display supports first-party serving and third-party tracking, as well as HTML5.
- High-resolution assets are highly encouraged for all Cricinfo app placements.
Demos
Technical Specifications
| Vertical Display | |
| Dimensions | 640x960 |
| File Weight | <250k |
| File Type | JPG, GIF, PNG |
| Third-Party Serving | No |
| Third-Party Tracking | Yes |
| Video (Optional) |
Auto-Start:
No video allowed User-Initiated: <10MB; no duration limit; must open in native player |
* Double density creative are highly recommended for all mobile creative to provide image clarity on high-resolution screens. See our guidelines on double density.
Animation/Ad Behavior
- Static creative only - no animation allowed.
- The Vertical Display unit will appear in the first ad slot of the Cricinfo app news section.
Design
- At the bottom of the creative a "Scroll To Continue" overlay CTA will be added. Do not place any text, logos, or other imagery in the bottom 80px of the creative that may be obscured by the CTA.
- The upper-left 250x75 pixel area should be clear of all text or branding, as it will contain a required "ADVERTISEMENT" text callout.
Capping
No capping restrictions.
Video
All video must be user-initiated on click-through, and will play using the device's native player. Embedded video is not accepted for this unit.
Submission Deadline
Please allow five business days for testing and approval.
HTTPS Compatibility
- All creative, including third-party tags and third-party tracking tags, must use secure protocol (HTTPS).
- Any creative that is not fully secure will be sent back for revisions.
Additional Info
This ad unit must be served in-house by ESPN only.




