Matthysse-Provodnikov viewership a hit

The Lucas Matthysse-Ruslan Provodnikov junior welterweight collision, which lived up to its billing as a can’t-miss action fight, averaged 1.243 million viewers on HBO and peaked at 1.380 million viewers, according to Nielsen Media Research.

The opening bout, featuring 20014 fighter of the year Terence Crawford’s rise to junior welterweight, where he won a second world title by knocking out Thomas Dulorme in the sixth round, averaged 1.004 million viewers and peaked at 1.084 million viewers. The full broadcast averaged 1.037 million viewers.

HBO’s broadcast, which began at 9:45 p.m. ET, went head-to-head with a Showtime doubleheader that began at 10 p.m. ET.

Granted, Showtime is in several million fewer homes than HBO but the difference in viewers is still stark. Showtime’s opening bout between junior welterweight Amir Imam and Walter Castillo averaged 346,000 viewers, peaking at 427,000. The Showtime main event, which featured light heavyweight Andrzej Fonfara’s dominating victory against Julio Cesar Chavez Jr., who had left HBO and was making his Showtime debut, averaged 618,000 viewers, peaking at 836,000. Chavez was badly beaten up by Fonfara, dropped and quit after the ninth round.