STATE COLLEGE, Pa. -- Penn State fans can double up on their Joe at breakfast.
Football coach Joe Paterno's likeness will appear on boxes of "Super Donuts" and "Super Buns" cinnamon buns made by R Super Foods. It's a Pittsburgh company owned by NFL Hall of Fame running back Franco Harris, one of Paterno's former players.
Paterno's picture is part of a promotion to honor sports figures that have "immersed themselves in their local communities, providing initiatives and community service that helps others," Harris said at a State College supermarket, flanked by Paterno's wife, Sue.
"I couldn't stop at just one," she joked about snacking on the food. "Joe has more discipline."
Sue Paterno said her 80-year-old husband still attends rehabilitation a couple times a week as he recovers from a broken left leg and torn knee ligaments suffered during a sideline collision in November. He can walk without a cane, she said.
Joe Paterno has been traveling in recent weeks wooing high school recruits.
Paterno has been featured on food products before, including Wheaties and loaves of Italian bread. A portion of proceeds from the sale of each box of the Paterno-edition Super Donuts and Super Buns will be donated to an endowment fund for the university library that bears his name.