Bitcoin St. Petersburg Bowl is the new name of the bowl game in St. Petersburg, Florida.
The bowl announced the news on Twitter on Wednesday, and unveiled its new logo.
Attention College #Football Fans! We are officially the Bitcoin St.Petersburg Bowl! #btcbowl @BitPay pic.twitter.com/Od8ZNgVMlV
- Bitcoin Bowl (@BitcoinBowl) June 18, 2014
Bitcoin replaces Beef O' Brady's as the naming sponsor for the bowl.
Information from ESPN's Brett McMurphy was used in this report.