DARLINGTON, SOUTH CAROLINA (August 30, 2017) - Darlington Raceway and Monster Energy are partnering to offer fans the opportunity to enjoy on-track activities on Friday, Sept. 1, for free by recycling any size Monster Energy can.
Friday activities at Darlington Raceway feature practice sessions, four in total, for both the Monster Energy NASCAR Cup Series Bojangles' Southern 500 and NASCAR XFINITY Series Sport Clips Haircuts VFW 200 races.
Fans may bring an empty Monster Energy can and recycle it at Gate 16, just west of the front stretch ticket office, to receive free admission to practice day. Gates will open at Noon.
Monster Energy will host an autograph session with Monster Energy NASCAR Cup Series drivers Kurt Busch, Kyle Larson and Ricky Stenhouse Jr. in their midway display at 11:45 a.m. ET in conjunction with Free Friday. The Monster Energy footprint is located in midway outside turn one, and will also feature freestyle motocross exhibitions Friday, Saturday and Sunday.
The new Monster Energy NASCAR Cup Series championship trophy will also be on display in the Monster Energy midway footprint on Friday, where fans will be able to see and take a picture with the sport's new top prize. The trophy will be unveiled Thursday, Aug. 31 at 12 p.m. ET on NASCAR.com and NASCAR social media channels.
"We appreciate the opportunity to partner with Monster Energy on this initiative to encourage recycling and in turn receive free admission to our Friday practice activities," Darlington Raceway President Kerry Tharp said. "We're always looking for ways to be environmentally friendly and these types of programs are important to those goals."
This is the second recycling initiative Monster Energy has done at a Monster Energy NASCAR Cup Series track. The series sponsor also partnered with Pocono Raceway in June and had tremendous success with the program.
Darlington Raceway, along with Monster Energy and NASCAR, will ensure all cans are recycled. Under the NASCAR Green umbrella, a comprehensive recycling effort has accounted for millions of bottles and cans being recycled annually thanks to designated bins in the grandstands, concourse, suites, garage, and campgrounds at almost every track NASCAR visits. For more information visit NASCAR.com/Green.
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