App Vertical Display
ESPN (US)
Overview
The ESPN App Vertical Display is a special full-screen unit that appears inline with app content, and offers a high-impact ad experience.
- The Vertical Display supports first-party serving and third-party tracking.
- High-resolution assets are highly encouraged for all ESPN App placements.
Demos
Technical Specifications
| Vertical Display | |
| Dimensions | 640x960 |
| File Weight | <250k |
| File Type | JPG, GIF, PNG |
| Third-Party Serving | No |
| Third-Party Tracking | Yes |
| Video (Optional) |
Auto-Start:
No video allowed User-Intiated: <10MB; no duration limit; must open in native player |
* Double density creative are highly recommended for all mobile creative to provide image clarity on high-resolution screens. See our guidelines on double density.
Animation/Ad Behavior
- Static creative only - no animation allowed.
- The upper-left 250x75 pixel area should be clear of all text or branding, as it will contain a required "ADVERTISEMENT" text callout.
- The Vertical Display unit will appear in the first ad slot of the ESPN App news section.
Capping
No capping restrictions.
Video
All video must be user-initiated on click-through, and will play using the device's native player. Embedded video is not accepted for this unit.
Submission Deadline
Please allow five business days for testing and approval.
HTTPS Compatibility
- All creative, including third-party tags and third-party tracking tags, must use secure protocol (HTTPS).
- Any creative that is not fully secure will be sent back for revisions.
Additional Info
This ad unit must be served in-house by ESPN only.
