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Last year's rank: 96
Title track: 110
Fan relations: 118
Stadium experience: 110
Bang for the buck: 15
The Bengals made a big bang this offseason by signing Andy Dalton to a new six-year, $115 million contract. The fourth-year QB is coming off his best season, during which he completed 363 passes for 4,293 yards. His deal was inked after Ultimate Standings voting closed, so it's not reflected in Cincy's ranking, where the Bengals slipped in six of eight categories -- and again rank as one of the worst franchises in sports (90th or worse for the eighth consecutive year).
The issue for fans remains owner Mike Brown, who ranked last in the league in "honest ownership." Perhaps his willingness to spend on Dalton -- and his acknowledgment that coach Marvin Lewis will become more involved in running the team -- will engender some goodwill with fans. Bang for the buck was the lone bright spot for the Bengals, who are a relative bargain compared with other NFL teams. Cincinnati's average ticket price ($68.96) is $12.58 below the league average. And fans can enjoy a beer for an NFL-low $5 at Paul Brown Stadium, which should also help take the edge off. But only playoff success on the field is likely to lift this franchise out of the rankings cellar.